S Supermetrics

Marketing data platform that normalizes and pipes data from hundreds of marketing sources.

Supermetrics accesses Claude Sonnet 5 and Opus 5 through Google Cloud's Agent Platform and holds zero-retention agreements with its model and cloud providers. Its MCP server ships across the major AI assistants, but the company invested most heavily in Claude, where the experience matched how marketers work: a marketer asks a question, Claude calls Supermetrics tools, and the server returns normalized data with a source, timestamp, and transformation logic. Write actions can create or edit campaigns on Google Ads, Meta, Microsoft Advertising, TikTok, LinkedIn, and Snapchat, with campaigns created paused and per-account approval levels in front of anything going live. Internally the company holds itself to the same standard: Claude Code is the engineering default, including against its realtime-data monolith, and Cowork carries reporting and research elsewhere in the business.

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